Cookie Policy

World Marketing Labs · Miami, FL

Last updated: Version 1.0

This policy explains exactly which cookies and similar technologies World Marketing Labs can use on this website, who receives the data, what each one is for and how long it lasts.

It is a companion to our privacy policy, not a replacement for it.

What a cookie is

A cookie is a small file a website asks your browser to store.

It lets the site remember something between page loads, your language, for example, or the fact that you already answered this banner.

We also use local storage, which works the same way from your point of view: data saved by your browser, readable only by this site.

Everything in this policy applies to both.

Nothing optional loads before you decide

When you arrive, only the strictly necessary cookies are active. Analytics and marketing scripts are not downloaded at all until you accept them.

If you reject them, or simply close the page without answering, no analytics request ever leaves your browser.

Refusal is the default, not something you have to opt into.

The categories we use

  • Strictly necessary: security, language and remembering your cookie choice. Cannot be switched off.
  • Analytics: measuring which pages work and where visitors get stuck. Off until you accept.
  • Marketing: measuring advertising and building remarketing audiences. Off until you accept, and currently unused.

Every cookie we can set

The table below lists each entry by category, with the provider that receives the data.

CategoryNameProviderDurationPurpose
Strictly necessarywml-cookie-consentWorld Marketing Labs (this site)12 monthsStores which cookie categories you accepted, so we do not ask again on every page.
Strictly necessaryNEXT_LOCALE / ruta de idiomaWorld Marketing Labs (this site)SessionKeeps you on the English or Spanish version of the site while you browse.
Strictly necessarywml-chat-*World Marketing Labs (this site)Until you clear itRemembers your conversation with the assistant and your sound preference so the chat survives a page change.
Analytics_ga, _ga_*Google Analytics 4 (Google LLC)Up to 24 monthsCounts visits and sessions and reports which pages and channels bring traffic.
Analytics_clck, _clsk, CLIDMicrosoft Clarity (Microsoft Corporation)Up to 12 monthsBuilds heatmaps and anonymized session replays so we can see where the page confuses people. Form input is masked by default.
AnalyticsAhrefs AnalyticsAhrefs Pte. Ltd.Not stored in your browserAggregated traffic measurement without storing identifiers in your browser. Listed here for transparency: it still sends a request to a third party, so it waits for your consent like the rest.

Changing or withdrawing your decision

Use the "Cookie settings" link in the footer of any page. The panel reopens with your current choices and takes effect immediately.

Withdrawing consent stops any further measurement.

Scripts already running in the open tab cannot be removed retroactively, so a reload gives you a completely clean page.

We ask again after 12 months, so a decision you made a long time ago never keeps applying silently.

Browser-level controls

Every major browser lets you block or delete cookies for a site, and most offer a tracking-protection mode that goes further than our banner.

Blocking strictly necessary cookies is possible but will break parts of the site, the language switcher and this banner itself included.

Third-party providers

When you accept analytics, the providers below process the data as our service providers, under their own privacy terms:

  • Google Analytics 4: Google LLC (United States).
  • Microsoft Clarity: Microsoft Corporation (United States).
  • Ahrefs Web Analytics: Ahrefs Pte. Ltd. (Singapore), cookieless.

We do not sell this data and we do not use it to build advertising profiles of individual visitors.

Questions? Contact World Marketing Labs in Miami, FL, by phone or WhatsApp at +1 (786) 492-0773, or by email at contact@worldmarketinglabs.com.